The world's first AI product development platform that can get you from "How can we" to "Aha!"
Try some things that are NOT how you’ve done them before.
what's keeping you up at night?
same here.
Shifting trends
We proved it out with our own products, and now we’ve got an appetite to do so much more, with you—improving nutrition, creating more sustainable products, and helping people have healthier choices, every day.
We've faced our fair share of challenges, probably a lot of the same ones you have. So, we built an engine to solve them with human ingenuity and our powerful, patented AI.
how can we
help you win?
product
innovation
Supercharge your portfolio with new, breakthrough products, quickly and efficiently, to make the most of the latest cultural trends, including health, sustainability, and more.
Novel concepts & brands
Reach new audiences
Influence behavioral change
AI Formula & concept generation
We go deep into the rabbit hole of your product's challenges and leverage AI to discover new insights and solutions.
renovation
Overcome R&D challenges to revitalize your current products, so you can keep pace with consumer preferences and regulatory standards while reducing costs and maintaining the experiences your customers love.
Elevate sensory experience
Enhance nutrition
Cost reduction
Sugar reduction
Fragrance Development
Introduce new and better tastes, textures, and fragrances, faster and at lower cost, using AI-infused sensory experience exploration.
Novel flavor creation
Flavor matching
Flavor cost reduction
Flavor formulation
The innovation engine driving it all forward.
Only from NotCo.
Our Patented AI
Giuseppe is at the heart of everything we do, and our key to discovering new formulas and experiences in the culinary world and far beyond, with dazzling speed and detail.
Our engine is co-piloted by the finest minds in technology and applied sciences, ensuring every innovation is as smart as it is surprising.
of experts
Talented, creative product specialists from all over the world bring prototypes to life, making Giuseppe ever smarter by giving continuous feedback about superior real-world experiences.