Transforming Consumer Goods Innovation at Global Scale

NotCo AI powers product innovation for the world's most iconic consumer brands. From chocolate to beverages, from personal care to nutrition, our platform is solving billion-dollar formulation challenges and setting new standards across CPG.

Transforming Chocolate through strategic tech integration

'By combining our deep chocolate expertise and global reach with NotCo’s advanced AI capabilities, we’re aiming to unlock speed for breakthrough recipe solutions from health-forward formulations to functional ingredients and Nutri-Score-friendly options.'

- Peter Feld, CEO

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How AI Is Accelerating America's Ice Cream Innovation

'Partnering with NotCo allows us to explore how advanced AI tools can help us solve complex formulation challenges faster and more precisely, while keeping consumer needs at the heart of everything we do.'

- Zbigniew Lewicki, Chief Research and Innovation Officer

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recreating the full experience of a premium Italian hazelnut paste —Without the Nuts

Explore more stories from businesses like yours, who brought their challenges our way.

Kraft

NotMac&Cheese™

Kept the same timeless flavor, but with a modern plant-powered twist.

Confidential client

Matching Bubblegum Flavor

Two flavors, zero references. AI did what traditional R&D couldn’t

SHAKE SHACK

Shake Shack Custard

Create a custard without eggs in record time.

Confidential client

Sugar free chocolate

Reduced 100% of its sugar, kept its sweet flavor.

NotCo

Barista NotMilk

Built for the hands that craft every pour.

Kraft

NotCheese™ plant-based cheddar slices

Less cost and more taste? AI did it.

Confidential client

Cacao-free Chocolate

Matched original flavor & texture, made it sustainable.

NotCo

NotMayo™ adapted to US palate

Adapted recipe for a new market in record time, and kept the same taste.

NotCo

NotProtein™ Bar flavor development

We weren’t just chasing flavor, we were designing an experience that actually fits the bar.

ready to turn your R&D into an AI engine?

Identify opportunities, optimize innovation, growth and formulations at unprecedented speed, and launch manufacturable, compliant products…faster, better and more effectively.