NotCo
NotSnackbar™
Flavor and fragance development
CHALLENGE
To develop a flavor that captures the essential qualities expected in a snack bar: appealing, authentic, and naturally derived.
APPROACH
We performed the analysis of different chocolate milk flavors present in the market via GCMS, and determined important compounds within them. Using synthesis, we made all the different combinations in order to achieve this flavor.
REsult
We achieved a delightful chocolate milk flavor that meets both cost and sensory expectations.
The old fashioned way
The traditional process consists in searching the different proposals of the flavor houses for a flavor profile that fits our needs without having greater participation in the profiles presented (i.e., directly correcting a special note), without control of the final cost.
The NotCo way
Obtaining a pleasant characteristic chocolate milk flavor thanks to synthesis, was achieved in a limited time of 3 months, complying with the cost requirement and sensory profile sought.
