Two challenges: match an existing flavor for a global brand, as well as the creation of a new tropical flavor from scratch.
-50%
In flavor matching service costs within 12 months.
2
Successful formulation transitions in 6 months
APPROACH
We characterized our reference products via GCMS, GCQ, and in-vitro mastication to understand which compounds we would allow Synthesis to experiment with in order to formulate a winning flavor.
RESULT
The matched single-fruit flavor was labeled as "able to replace" the existing commercial flavor, and the new developed flavors also underwent a test which resulted in positive reviews.
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Confidential Client
Headquarters
Headquarters
Industry
Technology
Department
Marketing
Product Development
Sales
Key Features used
Formulate OS
Synthesys
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